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SOIE
Balconette Bra
Rs 6,9004.3(4)Slide 1 of 5: Made to disappear under everything
Bras · Bra sets · Nighties
Made to disappear under everything
Sized band and cup. Delivered in plain packaging.
From Rs 4,900 · Cash on delivery · 2–4 days
Delivered in 2–4 days across PakistanPlain packaging, no brand name on the parcelCash on delivery availableSized band and cup, not S M LExchanges within 14 days
Bras
from Rs 4,900
What we make
Bra sets
Cut from the same run, so they actually match
Dyed together, not nearly together. One price.
Shop bra setsWatch
Shot the way you already scroll
Made to disappear
Nothing about this should be memorable
A bra you notice is a bra that does not fit.
Shop brasBra sets
from Rs 8,400
The Measure
Most women have never been measured
Two numbers, two minutes, in English or Urdu.
Find your sizeEvery size we make
15 sizes, and we will tell you which one is yours
Bands from 28 to 44, cups from AA to H. The lit cells are in stock today; the faint ones are sizes we have not reached yet, and we would rather say so than pretend.
Find yours in two minutes283032343638404244AAABCDDDDDDGH
Why the band matters
All of these hold the same cup
Go down a band and you go up a cup. That is why “I am a 36B” is so often wrong — the letter moves with the number, and most women have been sold a band too loose for years.
- 30D
- 32C
- 34B
- 36A
- 38AA
If a size is sold out we offer its sisters, because they genuinely fit — not because they are what is left.
Nighties
from Rs 4,900
Our fabric
Named, so you can ask for it by name
SOIE holds its shape. COTON breathes. NUIT is for sleeping in.
Read about SOIE
Nighties
For sleeping in, not for looking at
Loose, long, and cool enough for a Punjab summer.
Shop nightiesWhat people say
Written by women with your body, not a model’s
Every review carries a height, the size bought and the size she usually wears — so you can find someone shaped like you and believe what she says.
- 5.0
Cool in June
“This is the only thing I could sleep in through the heat. Long enough that it does not ride up, and it has not gone thin after a month of washing twice a week.”
160cm · bought M · usually M
- 4.0
Good, but size up
“Lovely fabric and it does sit flat under a fitted kameez. The band is tighter than I expected though — I would take the next size up if you are between two.”
158cm · bought 32B · usually 32B
- 5.0
Straps do not dig in
“I am a 38D and wide straps make all the difference. First bra in a long time I stop noticing by mid-morning, which is exactly what they say on the page.”
172cm · bought 38D · usually 38D
Discreet browsing
Drag it. This is what someone glancing over sees
One tap in the header and every product image on the site becomes a close crop of the fabric, names shorten to a size code, and a link shared into a group chat shows cloth rather than a garment.
Nothing is blurred or hidden — it is a different photograph, taken for exactly this. Your browsing does not look interrupted, because it is not.
NormallyDiscreet
How it arrives
Nothing on the parcel says what is inside
No brand name, no category, nothing that names what you bought.
Read the packaging policyDelivered in 2–4 days
Across Pakistan, with cash on delivery available everywhere we ship.
Plain packaging
No brand name on the parcel, and nothing in the message names what you bought.
Sized band and cup
Not small, medium and large. The Measure finds your size in two minutes.
Exchanges in 14 days
On anything unworn. Fit is the hardest part; we do not make you carry that risk.
By shape
A shop for intimates should know you might not be alone when you open it.